Formulas for Pricing Jewelry and Selling Jewelry- Boutique Markup
Question:
I am new to this art and wondered if there is a formula for pricing the jewelry we make in craft shows or consignment shops.
Thank you for posting these tips; they have really given me a boost!
-Debbie in Roanoke, Virginia
Question #2
Lately I have been selling my jewelry at wholesale prices to local boutiques which buy outright, as opposed to commission. I am wondering what their % markup may be in general. I'm aware that markups will vary, but still wondering what typical markup range boutiques may use when they then sell jewelry. Knowing can help me with my pricing and helps to understand the market.
-Rosemary in Colorado Springs, Colorado
I am new to this art and wondered if there is a formula for pricing the jewelry we make in craft shows or consignment shops.
Thank you for posting these tips; they have really given me a boost!
-Debbie in Roanoke, Virginia
Question #2
Lately I have been selling my jewelry at wholesale prices to local boutiques which buy outright, as opposed to commission. I am wondering what their % markup may be in general. I'm aware that markups will vary, but still wondering what typical markup range boutiques may use when they then sell jewelry. Knowing can help me with my pricing and helps to understand the market.
-Rosemary in Colorado Springs, Colorado
Instructions
Answer #1:
Welcome to our "wired world"! (Warning, it can be addicting.) Pricing is the most difficult part of this or any art form! We do have several great items that can help you.
A quick reference can be found in the article, How to Price Your Wire Jewelry. The companion article, Where to Sell Your Wire Jewelry, can suggest new venues.
The best assistance I can give you is to suggest our newest product, The Definitive Guide to Selling Handcrafted Jewelry.
Welcome to our "wired world"! (Warning, it can be addicting.) Pricing is the most difficult part of this or any art form! We do have several great items that can help you.
A quick reference can be found in the article, How to Price Your Wire Jewelry. The companion article, Where to Sell Your Wire Jewelry, can suggest new venues.
The best assistance I can give you is to suggest our newest product, The Definitive Guide to Selling Handcrafted Jewelry.
I have to tell you, there is nothing else out there today like this guide, it really is amazing! (And it has a 365 day guarantee!) I wish you all the best!
Answer contributed by Dale "Cougar" Armstrong
Answer contributed by Dale "Cougar" Armstrong
Answer #2:
Nice arrangement, Rosemary! You're absolutely right the best way to get a feel for shop markups is to check the retail prices yourself (or have someone you trust do it).
Keep in mind that many shops build in enough margin for sales and promotions, so what looks high might actually be their "keystone" or "triple keystone" markup. To clarify: a 100% markup is called keystone, and 200% is triple keystone, but there really isn't a strict "standard" across all shops.
From my experience, galleries and gift shops often take commissions between 30% and 60%, so it's smart to price your items accordingly not too high, or they'll just sit on the shelf, but enough so you still earn a fair amount.
Before placing your work anywhere, make sure you ask about things like advertising, credit card fees, packaging, insurance, display quality, staff knowledge, and whether there's a written agreement outlining everyone's responsibilities. These all factor into the commission and help you decide if the arrangement is fair.
At the end of the day, it's about finding the right balance so your work sells and you're compensated fairly.
Answer contributed by Dale "Cougar" Armstrong
Nice arrangement, Rosemary! You're absolutely right the best way to get a feel for shop markups is to check the retail prices yourself (or have someone you trust do it).
Keep in mind that many shops build in enough margin for sales and promotions, so what looks high might actually be their "keystone" or "triple keystone" markup. To clarify: a 100% markup is called keystone, and 200% is triple keystone, but there really isn't a strict "standard" across all shops.
From my experience, galleries and gift shops often take commissions between 30% and 60%, so it's smart to price your items accordingly not too high, or they'll just sit on the shelf, but enough so you still earn a fair amount.
Before placing your work anywhere, make sure you ask about things like advertising, credit card fees, packaging, insurance, display quality, staff knowledge, and whether there's a written agreement outlining everyone's responsibilities. These all factor into the commission and help you decide if the arrangement is fair.
At the end of the day, it's about finding the right balance so your work sells and you're compensated fairly.
Answer contributed by Dale "Cougar" Armstrong
Materials
No materials listed
Tools
The Definitive Guide to Selling Handcrafted Jewelry
definitive_guide
- definitive_guide
- Lesson Quantity: 1.00 pieces
- Purchase Quantity: 1.00 each
- Price: $177.95
- Gold Club Price: $133.46
Jewelry Homeshow Kit- Everything You Need to Have a Successful Show
jewelry_homeshow_kit
- jewelry_homeshow_kit
- Lesson Quantity: 1.00 pieces
- Purchase Quantity: 1.00 each
- Price: $49.95
- Gold Club Price: $37.46
Jewelry Show Checklist - Everything You Need to Have a Successful Show PDF
jewelry_show_checklist
- jewelry_show_checklist
- Lesson Quantity: 1.00 pieces
- Purchase Quantity: 1.00 each
- Price: $29.95
- Gold Club Price: $22.46
Wire Java: Your Hot Workbook Guide To Selling Your Jewelry!
wire_java
- wire_java
- Lesson Quantity: 1.00 pieces
- Purchase Quantity: 1.00 each
- Price: $27.95
- Gold Club Price: $20.96
5 Tips to Sell Your Jewelry on Etsy PDF
5_tips_to_sell_on_etsy
- 5_tips_to_sell_on_etsy
- Lesson Quantity: 1.00 pieces
- Purchase Quantity: 1.00 each
- Price: $19.95
- Gold Club Price: $14.96
Supply Detail
loading...
Change Metal:
This Tip requires:
Purchase quantity:
Price: $
Gold Club Price: $
Purchase quantity:
Price: $
Gold Club Price: $
- Category: Selling
- Technique(s): Selling
Dale Armstrong
Other Tips by Dale Armstrong
Wire Jewelry to Make as You Sell
All About Soft Wire
Chain Lavaliere
Wire Metal Substitutions
Glue for Finishing Cords
My Fingers Hurt
Taming the Wild Wire Bundle
Making Matching Freeform Earrings
What is My Wire's Circumference
Testing True Ivory
Is My Coral Real
Wrapping Tiny Cabs
Finished Leather Cord
Prevent Scratches on Cabochons
Crystal Wave Ring Finishing Tips
Purity and Sensitivity with Argentium Silver
Wrapping Coins for Jewelry
Wrapping a Large Pearl Ring
Perfect Chain for Wire Jewelry
How Do I Keep Square Wire From Twisting When Wrapping
Wire Temper by Number
Will Liver of Sulfur Harm Lampwork Beads
Forging Copper Wire
Insurance for Art and Craft Shows
Wire Temper for Ear Pins
Wire Size for Wrapping a Cabochon
Can I Use the Copper Wire From Electrical Wire
Wire Jewelry for a Home Party
What is a Juried Craft Show
Wire Wrap Ideas for Beginners
What is the Difference Between Different Plated Jewelry
Wrapping Pearls onto a Hair Grip
White Gold in Wire Jewelry
What is White Gold
How to Clean and Repair Ivory Jewelry
Twisted Wire Tips
Forging Wire
Gemstone Ratings Explained
Finishing a Cabochon Frame
Making Tiny Headpins Larger
Sorting and Using Scrap Wire
Silver and Nickel in Ear Wires
Options for Practice Wire
Help with Pricing Wire Jewelry
Flush Cutters vs. Side Cutters
Wrapping Small Gemstones
Argentium Silver Care
Proper Care of Pearls and Opals
Wire Wrapping Stones with No Holes
Cup Bur Sizes for Wire Gauges
Learning How to Sell Jewelry
Seashell Jewelry with an Underwater Finish
Anodized Aluminum and Chipping
Rock Tumbling 101
Home Jewelry Show Inventory
Wire Wrapping Term - To Show
Lindstrom or Swanstrom Pliers
What is Niobium Wire
Can Lindstrom Cutters be Repaired
Trillion Ring Designs
Copper Hat Pins
Making Wire Jewelry from Patterns, and Copyright
Removing Nicks and Scratches
Pricing Jewelry Made with Gold Wire
How to Polish Apache Tears
Which Wire Should I Use to Make My First Bracelet
Working with Small Jump Rings
Repairing a Bead Wire
What is Silicon Carbide Cloth
Mixing Sterling Silver and Argentium
Wrapping a Pear-Shaped Cut Stone
Wrapping a Rectangle Cab
Oxidizing Sterling Silver
What to Use in Jewelry Tumbler
Wire Gauge for Hoop Earrings
Using a Ring Mandrel
Protecting Copper from Tarnishing
Resizing a Shank with Wire
Setting Stones in Jewelry
Bending Pattern Wire
Wire Wrapping Thick Stones with Little Girdles
Enlarging Holes in Gemstones
Best Way to Make Jump Rings
Removing Marker from Jewelry Wire
Wire Size for Earrings
Where to Place Wraps on Free-Form Pieces
How Do I Find Shows in My Area
Master Wire Gauges with Draw Plates and Draw Plate Tips
Holding Bundles of Wire Straight
Twisting Wire Evenly
Why Use a Designer's Notebook
Embossing Hammers and Wire Texture
Making a Bracelet with Prong Set Stones
What are Cold Connections
Supply Lists for Wire Jewelry DVDs
Patina Silver-Plated Wire
Prevent and Remove Verdigris
Is Work-Hardened Half Hard Wire, Hard Enough
What Are Some Better Selling Beginner Items
Removing Glue from Dichroic Glass
One Jump Ring Gauge to Rule Them All
Adjusting Jewelry Prices with the Metal Market
Making Wire Jewelry for Men
Determining Carat Weight
Building on Snake Style Chain
How to Keep Stainless Shot Free of Residue
Crochet Wire Designs
Heating Porcelain Cameos
Storing Your Jewelry
How to Win Awards for Jewelry Design
Wrapping Small Stones
Tips for Working with 18G Wire
Organizing Beads for Easy Jewelry Making
What Is a Cabochon
The Best Wire Temper for Rings
Making Wire Jewelry with Crystals
When to Use Flat Nose Prong Making Pliers
Measuring for a Bracelet
What Chain Sizes Are Best
Pharaoh Ring Wires
How to Wrap a Broken Cabochon
How Do You Use Memory Wire
Organizing Jewelry Wire
Starting Position of Wrap for Ring Shanks
Faceted Gemstone Terms
What is the Average Size for Bracelets
Red Rouge
Rosary Links and Wire Temper
Jewelers' Saws and Jump Rings
Wrapping Cabochons
What is Rolled Gold Wire
Traditional Gemstone Pendant Wrapping
Flattening Wire with Hammers
Foolproof Jump Ring Closures
How to Use a Wire Gauge
Jazz up Your Jewelry
Optivisor Distance and Magnification
Photographing Your Wire Jewelry
Prong-Setting Ideas for a Cut Stone
Sterling Silver and Fresh Water Pearls
Ultimate Jewelry Tool Shopping List
Wire Jewelry Tool Care
How to Set Stones into Earring Snapsets
Make a Finished Ribbon Necklace
Sell or Display Valued Stones
Cleaning Sterling with Baking Soda
Purple Turquoise and Turquoise Facts
Irradiated Quartz Necklace
Removing Rust Without Damaging Tools
Determine Gemstone Authenticity at Home
The premier place for all your jewelry making needs. The best in wire, tools, cabochons, gemstone beads and more. As well as a superior resource for educational support to help build your jewelry making skills and techniques.
Connect With Us
® 2007 - 2025 Wirejewelry.com Powered by ClaimTheWeb Cart