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Ideas for Selling Wire Jewelry

by Judy Ellis
There are a lot of options to go sell your wire jewelry. For those of us who are a bit naturally shy and who would much rather create jewelry than sell it, the options can be intimidating - but I've noticed I really have gotten better with practice!
Some consignment spots suit jewelry better than others.

Clothing stores with matching styles often welcome collaborations.

Ogden's 25th Street downtown boutiques feature local artists' hats, scarves, purses, and jewelry.
Approach shop owners with a prepared pitch for consignment.

Bring your press kit, jewelry samples, and a clear profit-sharing plan.

Outline mutual benefits to boost business for both parties.
In any jewelry business, the most important thing isn't the jewelry itself.

Really! You'd likely keep creating even without a business.

The most important part of your business is your customers. Without them, there would be no business at all.

So, focus on finding where your customers are don't wait for them to magically discover your website or shop display.

Go meet them where they already are.
Started selling jewelry at my yoga studio last week.

Teacher-owner noticed my pieces and learned I sell them.

She's happy to encourage passions like jewelry making!
Reader-Optimized Version

Started selling jewelry locally; now brainstorming expansion spots.

Yoga studio works, but practitioners aren't ideal targets.

Can't fill every shop keep sellers 75 miles apart per Dale's rule.

Seeking one or two more perfect locations.

Share your creative ideas for matching jewelry venues!

  • Church & school bazaars

  • Street fairs

  • Farmer's Markets

  • Flea Markets

  • Museum Shops

  • Visitor/Tourism Centers

  • Theatres and Dance Recital Halls

  • Trunk Shows

  • Home parties (yours or traveling)

  • Gift shops

  • Flower shops

  • Offices (set up in the break room for lunch breaks)

  • Salons

  • Spas

  • RV Parks

  • Resorts

  • Country clubs
    • And that's just a start - I'm sure you have some good ideas! Try making a list of potential places to sell your jewelry, and then "interview" those shop owners.

    You might end up in some wonderful locations you would have never imagined.
    Yes - Dale wrote this great article a while back that explores a few locations to sell jewelry!
    Plus: don't forget to sell what you're wearing!

    Didn't always wear my jewelry when starting out.

    Murphy's Law: Met people, mentioned making it, had nothing to show!

    Now never leave home without at least one piece.

    Keep backup earrings and pendant in car for forgetful days.

    Low-cost set beats nothing; you're your best ad anywhere.

    Model your jewelry at work, chiropractor, bingo, crochet, or kids' games!

    Materials

    Wire
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    Beads
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    Cabochons
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    The Definitive Guide to Selling Handcrafted Jewelry
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    • Lesson Quantity: 1.00 pieces
    • Purchase Quantity: 1.00 each
    • Price: $177.95
    • Gold Club Price: $133.46
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    Tools

    WireJewelry - Ultimate Wire-Pliers Jewelry Pliers with Case, Set of 5
    G15-20
    • G15-20
    • Lesson Quantity: 1.00 pieces
    • Purchase Quantity: 1.00 each
    • Price: $170.72
    • Gold Club Price: $128.04
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    Bench Tools
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    • Category: Selling
    • Technique(s): Selling

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