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Daily Wire Tip Aug. 20: Birthstone Jewelry in Craft Fairs
Daily Wire Jewelry Making Tip
August 20, 2010
I have started to prepare for the local arts and craft fairs that will begin soon. I would like to have enough birthstone jewelry on hand for these shows. How many sets should I make for each event? What months are the most popular? What amount of each should I have on hand such as pendants, earrings, rings etc? And last but just as important, what size and shape CZs are the best sellers?
-Dolcie in Farmington, New Mexico
Wow, these are loaded questions! Every month is important to someone. The amount of product to have on hand depends on how many attendees each show advertises to its vendors, and how many shows you have been accepted into.
Because you are beginning to make your stock now, you have plenty of time to make one dozen full sets; one for each month, for each show you are committed to. Keep in mind that one full set for each month needs to be kept as a display sample to be able to take orders from, should you sell out. With a solid start to your inventory like this, you should be able to make whatever you need to between shows, to replace what sold.
Here’s a suggestion that will help anyone with next year’s shows, keep a show notebook or log. During and after each show, enter:
- the weather;
- the time of the first and last sale of every day;
- the average age of the attending crowd;
- the number of pieces/sets sold per day;
- what sold the most; and
- any current events in the area you are selling in such as the area’s economy and other events happening at the same time as the show, etc.
This way, you can look back when it comes time to make the decision to do a particular show again and know what to expect.
Answer contributed by Dale “Cougar” Armstrong
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